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HomeAnimal NewsStyle Crime at Loro Piana: PETA Calls For Investigation Into Unlawful Fur...

Style Crime at Loro Piana: PETA Calls For Investigation Into Unlawful Fur Gross sales

For Instant Launch:
January 19, 2023

Nicole Meyer 202-483-7382

Beverly Hills, Calif. – As we speak, after a PETA supporter documented fox fur–trimmed jackets being bought on the Loro Piana retailer on Rodeo Drive, the group despatched a letter to California Division of Fish and Wildlife Legislation Enforcement Chief David Bess urging him to analyze this obvious violation of the statewide fur ban that went into impact on January 1. The regulation—which was championed by greater than 600,000 PETA supporters in California—outlaws the sale, providing or show on the market, and manufacturing of all new fur merchandise.

“Loro Piana isn’t simply committing a vogue crime by promoting fur: It might even be breaking state regulation,” says PETA President Ingrid Newkirk. “PETA is urging state officers to analyze and calling on this merciless retailer to cease stocking fur gadgets, which sicken kindhearted customers.”

Animals used within the fur trade spend their complete lives inside cramped cages, the place they frantically tempo backwards and forwards, gnaw on the bars, and mutilate themselves. Others are caught in metal traps—which slam shut on their legs, typically slicing right down to the bone, inflicting excruciating ache and blood loss.

PETA additionally alerted Bess to Loro Piana’s areas in San Francisco and Costa Mesa, California, for additional investigation into their fur gross sales. Tons of of different firms and types—together with Alexander McQueen, Balenciaga, Gucci, Michael Kors, Oscar de la Renta, and Versace—have stopped promoting fur, however LVMH, Loro Piana’s dad or mum firm, has refused to chop ties with the fur and reptile skins industries, even after a PETA Asia exposé revealed that employees at an LVMH provider beat snakes with hammers, sliced them open with razorblades, and sure skinned them alive.

PETA—whose motto reads, partially, that “animals will not be ours to put on”—opposes speciesism, a human-supremacist worldview. For extra info on PETA’s investigative newsgathering and reporting, please go to or comply with the group on Twitter, Fb, or Instagram.



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