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The way to Put together a Pitch for Shark Tank India? Winner of Rs 30L Shares Ideas

Vineet Sarawiala, who lives with a visible impairment, says that folks with disabilities are sometimes regarded upon with a sympathetic lens, however their skills are questioned. So when he made it to season 2 of Shark Tank India, this was the narrative he wished to alter.

Vineet, who hails from Jamshedpur, runs Atypical Benefit, which claims to be India’s largest inclusive employment platform for individuals with disabilities throughout India. 

Began in 2020, the corporate has generated livelihood for greater than 1,000 individuals with disabilities throughout a number of sectors together with singing, portray, freelancing, he notes. It’s shaping up right into a for individuals with disabilities.

Shark Tank India is the Indian franchise of the US actuality TV present Shark Tank, the place entrepreneurs make a enterprise pitch to a panel of traders, or ‘sharks’. On the present, Vineet pitched a suggestion for Rs 30 lakh for 1 p.c fairness.

Sharing his Shark Tank expertise, Vineet says, “One of many sharks requested me why I regarded so completely satisfied. Individuals with disabilities are portrayed as unhappy and depressed. My episode bust these stereotypes. You would possibly develop new stereotypes after watching that episode that folks with disabilities are robust, opinionated, filled with confidence, and with exhausting work they will overcome all adversities. This story is about celebrating inclusion in a really true sense.”

In a dialog with The Higher India, the 32-year-old shares his learnings from being on the present, alongside ideas and errors to keep away from if you happen to want to make a pitch to the traders on Shark Tank.

He says, “With a view to pitch on Shark Tank, the entrepreneur must first perceive that Shark Tank is supposed for the TV viewers. The present is watched by tens of millions of individuals. Past sharks, you’re really pitching to a rustic. You should preserve this viewers in thoughts.” 

1) Follow storytelling

You should be good at storytelling as an entrepreneur. Everyone seems to be totally different and has totally different experiences. You should practise how it is advisable deliver out your life’s journey or your story in lower than three minutes. It must be in essentially the most compelling method doable, advises Vineet.

2) Be genuine

Authenticity is essential. As sharks watch a number of pitches, being genuine will increase their curiosity, he opines. “Have enjoyable throughout your pitch. Be true. Have your intent proper. Don’t preserve it an train of stress. Be genuine.” 

3) Know your numbers

Since you’re a founding father of an organization and main a enterprise, it’s anticipated that you already know every quantity associated to your organization intimately. At occasions, pitchers battle to clarify their numbers, which makes the sharks query the founder. Practise these numbers earlier than your pitch, Vineet says. 

4) Know your imaginative and prescient and goal

Earlier than pitching, entrepreneurs must have readability on the imaginative and prescient and goal of their enterprise. Additionally perceive what you may count on 10, 20, 30 years down the road if the enterprise thrives, says Vineet.

5) Decrease the ask

The deal measurement is vital. Asking for a decrease quantity is all the time higher, says Vineet. The cheque gained’t improve to greater than Rs 2-3 crore. In the event you take a look at all the typical Shark Tank offers of Season 1, it was roughly Rs 50 lakh. Preserve the ask quantity low so that you simply get a deal. The decrease it’s, the upper the probabilities of conversion in order for you a deal.

On the shark tank show, Vineet pitched an offer for Rs 30 lakh for 1 percent equity.
On the present, Vineet pitched a suggestion for Rs 30 lakh for 1 p.c fairness.

Errors to keep away from

1) Don’t falter

In accordance with Vineet, founders falter throughout speaking their intent to do enterprise. Individuals don’t practise exhausting on storytelling abilities, which might be a motive why they don’t make it to the TV spherical. Vineet advises engaged on participating your TV viewers.

2) Don’t compromise

Many occasions, founders of their enthusiasm give increased fairness to sharks. Don’t attempt to get a deal compromise with an excessive amount of fairness as a result of which may burn you at a later stage, says Vineet. The basics of the corporate are equally vital. 

3) Know your sharks

Vineet advises that entrepreneurs should analysis the sharks that they want to have on board. Each shark brings out their distinctive experiences. Research their profession trajectory.

Vineet on Shark Tank 

Impressed by Vineet’s pitch, Aman Gupta and Namita Thapar supplied him a deal of Rs 30 lakh for 3 p.c fairness. 

“All of the sharks supplied us offers on their very own phrases. You’d not often see gives from all of the sharks. And this was in all probability the primary time when two sharks fought over eyeing a chunk of the corporate. I’m grateful for the sharks as a result of that is the validation of the work that Atypical Benefit is doing,” provides Vineet.

The Atypical Benefit episode of Shark Tank Season 2 aired on January 11.

Edited by Divya Sethu. All photographs: Atypical Benefit.



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